Simply giving away
promotional gifts is not enough. If you want to make the most out of
this marketing tool, you have to ensure that you are giving away the
right promotional gifts to people.
When you are buying
promotional products, ask the following questions to yourself:
Would I like to
receive this promotional gift?
Is this promotional
gift going to be of any use to the recipients?
Does the promotional
gift item has any value-adding quality?
For how long is the
promotional product going to last?
Will these items
help advertise my brand effectively and would make people remember
my brand?
What is going to be
the cost of giving the particular promotional product?
Does it fit within
my marketing budget?
What...